The 5th C of Community, Social Commerce

Brands are racing to create a social presence on Facebook, Twitter and the hottest social networks of the moment.� The initial goals, of course, are to increase brand awareness and build community. To do so however, takes a holistic approach that extends beyond the regiment of broadcasting messages to silent audiences. Now, brands must establish [...]

Source: http://feedproxy.google.com/~r/Pr20/~3/dB3oWexNAig/

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